026. Amazon Business: Defending Against, Partnering With, and Out-Innovating
Instructor: Bruce Merrifield
Tuesday, March 12, 2019
8:00 am – 4:30 pm
Full Course Description:
Amazon is creating an alternative channel that is eating into distributors’ and their reps' livelihood. Attend this session to answer these questions:
- What is the full threat of Amazon Business to distributors?
- Your hidden, profit-loss, cross-subsidies amongst both customers and SKUs?
- How is AMZ increasingly stealing your most profitable activity and leaving you with the losing?
- How to fix the cross-subsidies?
- Best reseller strategies to try on AMZ Marketplace?
- Why reps must become consultants for supply-chain, replenishment systems at only bigger accounts on a non-commission incentive plan?