Coaching for Sales Success
Coaching for Sales Success provides sales managers with a model for building the value added sales culture. As they read this book, they learn to think, plan, and execute strategically.
This book begins with a culture-building exercise to help sales managers develop a core focus. Each chapter builds on the previous chapter, as it helps sales managers construct a value added sales management infrastructure around this core focus.
By the time sales managers complete reading this book, they will have completed a strategic planning exercise to guide their sales organizations to success. The last section in this book offers sixteen follow-up training exercises to help sales managers prepare their salespeople for the rigors of Value-Added Selling.
These are the main topics in this book:
* Create the value added sales culture
* Hire the right people
* Set goals that motivate
* Train your salespeople for success
* Pay for performance
* Motivate your salespeople
* Coach your salespeople to success
* Coach your team to succeed
Communication is the cause of every success, failure and frustration. Don’t you think it’s vital to get it right? Just because we’ve been communicating since we were in our mother’s wombs you think you know how to communicate.
This book will show you where you’re getting it right and where you’re missing the mark. You will learn the seven most common and most damaging communication mistakes that lead to endless workplace drama, toxic work environments, low accountability, poor attitudes and poor performance individually and organizationally. These communication mistakes are at the core of your employee retention issues, if you are struggling with them in this low unemployment economy.