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10/28/2022

015. Human Centric Leadership

Instructor: Dirk Beveridge

Level of Complexity: Foundational
1:00 PM - 4:30 PM

What you do is important! In fact, it is noble. In the day-to-day rush of business, we often have our heads down doing what needs to be done to meet customer needs. As a result, work becomes ‘work” and we tend to lose sight of the importance and nobility of what we do in Distribution Strategy. As the backbone of our country and as the third largest economic engine on the planet, Distribution Strategy supplies America with every conceivable need we have. It is important that leaders first recognize this importance and continually remind their team. In a post-pandemic world people are yearning for purpose and meaning, and to know that they are making an impact. All of those can be found in the four walls of your business. In this workshop, Dirk will remind us all of our WHY and how you can use that WHY to inspire your team.

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Selling Through Tough Times

Paul Reilly

As a sales professional, you know that it’s harder to sell in tough times―whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive but thrive through tough times. How do they do it? What do they do to thrive through adversity?

Paul Reilly explaPicture2ins it all in Selling Through Tough Times: Customers buy differently in tough times, so salespeople need to sell differently in tough times. In this eye-opening and indispensable guide, he shows how to develop the right mindset and adapt your skills to prevail in even the most challenging selling climate. His plan includes both immediate, hands-on action plans (including six Daily Mental Flex activities) as well as longer-range strategies to ensure you (and your team) never get caught on the back foot again.

While the principles of selling are constant, Reilly demonstrates how changing your tactics in tough times will not only help you through current difficulties but help you emerge stronger. You’ll discover how to redefine value in customer terms, reposition products and services, and how employ different persuasion tactics. You’ll also learn how to select and pursue the right opportunities, win more deals, and―crucially―protect profit by embracing the “tough timers” mental attitude.

Tough times are inevitable and often unpredictable. But in Selling Through Tough Times, you’ll find the tools and mindset you need to power through them―and come out on top.

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Visit www.ToughTimer.com and complete the 30-Day Tough-Timer Challenge.