Complete Story
09/26/2025
Aaron Proietti
Opening Keynote & Tuesday's General Session Speaker
Aaron Proietti is a thought leader in the use of innovation, systems thinking, and artificial intelligence to explore complexity, clarify strategy, and unlock new ways of seeing. His talks give audiences sharper questions, stronger language, and practical approaches they can use right away.
He is the author of Today’s Innovator and a former Chief Innovation Officer and Chief Customer Advocate at Transamerica. Today, he works with organizations and leaders navigating disruption who want to emerge more focused, more resilient, and better equipped for what comes next.
Bookstore
Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
