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03/13/2014

Customer Stratification: Best Practices for Boosting Profitability

F. Barry Lawrence, Ph.D., Pradip Krishnadevarajan, Senthil Gunasekaran

UID Book Store CoversBest-in-class distributors categorize customers based on various factors, but customer stratification has long been an unexplored area for most distribution companies. Not anymore. At last, that gap is filled by this first-of-its-kind research study, Customer Stratification: Best Practices for Boosting Profitability.

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What's Your Plan? Smart Salesforce Compensation in Wholesale Distribution

Mike Marks and Mike Emerson

UID Book Store CoversAccording to authors Mike Marks and Mike Emerson in their book, What’s Your Plan? Smart Salesforce Compensation in Wholesale Distribution, there is absolutely no relationship between your sales incentive plan and your likely gain or loss in market share.

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