Complete Story
10/11/2019
031. The Leadership Imperative
Instructor: Dirk Beveridge
Tuesday, March 16, 2021, 1:00 – 4:30 p.m.
Your success as a leader is ultimately dependent upon your ability to align a high potential team around winning ideas. Now more than ever in the midst of uncertainty and volatility, Leadership & Professional Development throughout distribution requires building inspired teams, championing change, and creating a culture of high performance. This course will introduce you to a variety of Leadership & Professional Development frameworks with a primary focus on how to apply those while inspiring focus, commitment, growth, and results from your team. You’ll leave the course with a renewed commitment to creating significant impact for your business as well as each individual on your team.
Dirk Beveridge
Dirk is the leading advocate of change and innovation throughout wholesale distribution. He delivers a new voice, a new energy, and a new outlook. He founded UnleashWD in 2012 after he noticed the trend of innovation bypassing wholesalers and distributors. UnleashWD is now setting a bold agenda for the 300,000 distributors in the country.
For over 25 years as a consultant to a wide range of companies, Dirk has helped leading firms align, focus, and strengthen their sales and leadership strategies to remain relevant, outperform the market, and provide deeper value to customers.
Bookstore
Selling Through Tough Times
Paul Reilly
As a sales professional, you know that it’s harder to sell in tough times―whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive but thrive through tough times. How do they do it? What do they do to thrive through adversity?
Paul Reilly explains it all in Selling Through Tough Times: Customers buy differently in tough times, so salespeople need to sell differently in tough times. In this eye-opening and indispensable guide, he shows how to develop the right mindset and adapt your skills to prevail in even the most challenging selling climate. His plan includes both immediate, hands-on action plans (including six Daily Mental Flex activities) as well as longer-range strategies to ensure you (and your team) never get caught on the back foot again.
While the principles of selling are constant, Reilly demonstrates how changing your tactics in tough times will not only help you through current difficulties but help you emerge stronger. You’ll discover how to redefine value in customer terms, reposition products and services, and how employ different persuasion tactics. You’ll also learn how to select and pursue the right opportunities, win more deals, and―crucially―protect profit by embracing the “tough timers” mental attitude.
Tough times are inevitable and often unpredictable. But in Selling Through Tough Times, you’ll find the tools and mindset you need to power through them―and come out on top.
Visit www.ToughTimer.com and complete the 30-Day Tough-Timer Challenge.
