Complete Story
09/26/2025
000. AI and the Future of Work (Opening Keynote)
Instructor: Aaron Proietti
OPENING KEYNOTE
9:00 AM - 10:00 AM
AI isn’t coming. It’s already here, reshaping how we think, work, and create. In this talk, Aaron demystifies Generative AI and offers a grounded, human-centered perspective on what it means for leaders, teams, and organizations. Whether your audience is hesitant or already experimenting, they’ll leave with fresh insight, actionable ideas, and a deeper understanding of how to get the most out of AI.
Bookstore
Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?



